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Midwest Commercial Product & Beverage Photography | Brian Rodgers Jr. | Digital Art That Rocks LLC

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Better Advertising Starts With Better Imagery

Digital Art That Rocks LLC is a commercial photography studio based in Mishawaka, IN that specializes in high end product & beverage photography with an emphasis on the post production process. 

Brian Rodgers Jr. is the man behind the imagery at Digital Art That Rocks LLC. He believes that the aesthetic in great product photography doesn't happen by accident. Rather, it is achieved through a combination of creativity, knowledge & craftsmanship.

If you're looking to take your product photography to the next level, contact Brian at Digital Art That Rocks for and estimate. No product is too big or too small. 

Brian Rodgers Jr. | Commercial Photographer/Digital Artist | Digital Art that Rocks LLC
www.digitalartthatrocks.com | Contact Brian
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"Only In Twilight" Photoshop Compositing & Digital Lighting Tutorial Teaser | Digital Art That Rocks LLC | Brian Rodgers jr.

This is the teaser trailer for the first ever Digital Art That Rocks Photoshop Compositing & Digital Lighting Tutorial called "Only In Twilight." 

"Only In Twilight" Tutorial Coming Soon!

This is the teaser trailer for the first ever Digital Art That Rocks Photoshop Compositing & Digital Lighting Tutorial called "Only In Twilight."

This comprehensive tutorial will cover topics such as lighting theory, and tips for matching light quality in a studio environment to match your backplate . 

In Lightroom, Brian will show you how to create high dynamic range imagery and photo merge seamless panoramic images. 

In the Photoshop portion of the tutorial, Brian will teach you how to composite dramatic skies with ease, his compositing techniques for matching color, building shadows, and adding realistic digital lighting to your scene. 

 

Brian Rodgers Jr. | Commercial Photographer/Digital Artist | Digital Art that Rocks LLC
www.digitalartthatrocks.com | Contact Brian
Twitter | Instagram | Youtube

Visual Optimization: The Influence of Imagery | Brian Rodgers Jr. | Digital Art That Rocks

Visual Optimization: The Influence of Imagery

Images are in fact the rising stars of the internet. In recent years, due to the advancement of technology and affordable consumer cameras, we have become a very visual culture. Though there is a lot of noise out in the world, our culture as a whole is becoming increasingly more aware of image quality and image content.

Visual Content Eliminates Language Barriers

Photography has become a universal language with over 2.5 billion camera phones in use today. In 2015 alone, over one trillion images were created worldwide! People share the story of their lives through imagery. And this effect is no different on businesses. Think about it, no matter what language you speak, people on opposite ends of the world can see an image of a product or service on your website and make an emotional connection that speaks to them in some way.  

Look at some of this data gathered by MDG Advertising:

  1. 94% more total views on average are attracted by content containing compelling images than content without images.

  2. 67% of consumers consider clear, detailed images to be very important and carry even more weight than the product information, full description and customer ratings.

  3. 60% of consumers are more likely to consider or contact a business whose images appear in local search results

  4. 37% increase in engagement is experienced when facebook posts include photographs. this is consistent with research by Dan Zarrella of Hubspot

  5. 14% Increase in page views are seen when press releases contain a photograph. (They climb to 48% when both photographs and videos are included.)

Bad Imagery = Bad Website

It’s 2016. If you have bad images on your website, then you have a bad website. If you don’t have engaging visual assets on your website, then your website is probably not doing it’s job. Engaging imagery builds brand awareness, helps establish trust, and generates leads. Simply having a website, does not mean it’s working for your brand and furthering your business. Whether you’re a small, medium or large business, commercial photography and compelling visual content should be an important part of your marketing and advertising strategy.  

Don’t focus on creating more content...focus on creating better content.


Brian Rodgers Jr. | Commercial Photographer/Digital Artist | Digital Art that Rocks LLC
www.digitalartthatrocks.com | Contact Brian
Twitter | Instagram | Youtube

Brian Rodgers Jr. | Digital Art that Rocks LLC | South Bend Indiana Commercial Advertising Photography

“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.”
— Steve Jobs

I don't typically get all philosophical on my blog, but I just wanted to simply say, find something in life that you love doing, and just go for it! Put your heart and soul into it. Could you imagine, if everyone in the world could do what they love for a living, the world would be a much better place.

If you're in a job right now, dreaming of bigger things, go out and make your dreams a reality! Start today! You can't wait for things to happen, you have to make things happen. It's going to take some time, maybe even years. It's going to be a lot of hard work to get there. Through struggle comes strength.

This is just me having fun testing some lighting before photographing some executive portraits on location. Did you know that smiles are contagious? I kid you not, when you smile, other people smile, imagine that...the camera looks both ways

10 More Photographers You Should Be Following On Fstoppers | Brian Rodgers Jr. | Digital Art That Rocks | Commercial Photography South Bend Indiana

Lee Morris Co-Founder of Fstoppers created a list of "incredible photographers who shoot much more than your average portrait" and featured their work in this particular article. Brian Rodgers Jr. Commercial Photographer/Digital Artist at Digital Art That Rocks LLC made that list! 

Brian was also selected as Fstoppers Photo Of The Day on August 6th for his beverage/splash photography!

Brian’s product work has really made an impression on me. In some of his most memorable shots he has combined fire and smoke with his products to produce some unforgettable finished images. -Lee Morris of Fstoppers
— https://fstoppers.com/architecture/10-more-photographers-you-should-be-following-fstoppers-80995

Read the entire article & check out some work of some other truly amazing image makers: https://fstoppers.com/architecture/10-more-photographers-you-should-be-following-fstoppers-80995