How to Convert White Products to Black Products with Ease in Photoshop | Brian Rodgers Jr. South Bend Commercial Photographer/Digital Artist

Your Photoshop Questions Answered: How to convert a white product into a black product with ease in Photoshop

I had a question come in from Google+ and wanted to answer it in this in this Photoshop tutorial. In this example, I’m using a stock image to demonstrate how to take an object that is completely white, and convert it to black while still retaining all of the original detail. I will also demonstrate how to do the opposite; turning black to white. This technique is very helpful in commercial retouching.

I would also like to add that while this technique works great, every image will react a little differently. I recommend using 16bit high resolution files within ProPhoto RGB color space, in other words you want the widest tonal range possible. Lastly, keep in mind that when you convert white to black, there are characteristics and qualities of light that you need to keep an eye on. White is additive light, black is subtractive light. In the stock image example in the tutorial, the teacher has a white shirt. That white shirt is adding and reflecting light on his skin. So when you convert it to black, his skin seems a little out of place, because a black shirt would create subtractive light from the subject. My advice would be to burn down the areas of skin (using a dodge and burn technique of your choice) near the black shirt. This would create a more believable conversion. I opposite would go for a black shirt being converted to white. I would take the darker areas of the skin, and dodge them a bit to match the quality of light.

I hope this helps, and if you would like to see more Photoshop tutorials, please leave a comment below and subscribe to my youtube channel. 

Brian Rodgers Jr.

Brian Rodgers Jr. is an American Advertising Federation award winning commercial advertising photographer and digital artist based out of South Bend, Indiana. He's the founder and owner of Digital Art That Rocks™ and specializes in product photography and architectural photography with an emphasis on high end retouching and post production.

With an affinity for creative thinking, visual communication and meticulous post-production, Brian has elevated brand visuals for a diverse clientele, partnering with SMBs, advertising agencies and global corporations, to translate ideas into powerful visual narratives. His commitment to aesthetic excellence and the transformative power of high-end commercial retouching has helped define his contribution to the creative industry, empowering clients to showcase their brands with unparalleled clarity and impact.

In addition to working with clients nationwide, Brian has also had the opportunity to travel the country to photograph some amazing architectural projects for architecture firms, museums, exhibit design companies and custom fabrication firms that feature immersive media and experience design.

Brian has provided high end retouching & post-production services to renowned brands like Snickers & Razer. His work has been featured on the cover of numerous publications including Photoshop User Magazine. He’s created a Youtube video on the subject of beverage photography that quickly reached over 1 million views! He’s also developed, produced and delivered high level education through commercially available product photography tutorials. These tutorials not only have a global audience, they've also made a positive impact to the careers of future creatives.