A Commercial Photographer's Guide to Animated Gifs in Photoshop CC | Brian Rodgers Jr. South Bend Commercial Photography

Often times we see animated gifs in the form of humorous animals doing funny things in the context of an email or social media site. However, in this tutorial, I'm covering a more practical use to approaching animated gifs. I'm calling this tutorial "A Commercial Photographer's Guide to Animated Gifs in Photoshop CC."

Depending on your client, it's a safe bet to say that they are not experts in the field of photography. Some clients have a better understanding than others, however, it is our job as commercial photographers to educate our clients. In this tutorial, I will show you an effective way to create animated gifs that visually demonstrate the creative post production processes we endure to create a finished retouched image.

 

Brian Rodgers Jr.

Brian Rodgers Jr. is an American Advertising Federation award winning commercial advertising photographer and digital artist based out of South Bend, Indiana. He's the founder and owner of Digital Art That Rocks™ and specializes in product photography and architectural photography with an emphasis on high end retouching and post production.

With an affinity for creative thinking, visual communication and meticulous post-production, Brian has elevated brand visuals for a diverse clientele, partnering with SMBs, advertising agencies and global corporations, to translate ideas into powerful visual narratives. His commitment to aesthetic excellence and the transformative power of high-end commercial retouching has helped define his contribution to the creative industry, empowering clients to showcase their brands with unparalleled clarity and impact.

In addition to working with clients nationwide, Brian has also had the opportunity to travel the country to photograph some amazing architectural projects for architecture firms, museums, exhibit design companies and custom fabrication firms that feature immersive media and experience design.

Brian has provided high end retouching & post-production services to renowned brands like Snickers & Razer. His work has been featured on the cover of numerous publications including Photoshop User Magazine. He’s created a Youtube video on the subject of beverage photography that quickly reached over 1 million views! He’s also developed, produced and delivered high level education through commercially available product photography tutorials. These tutorials not only have a global audience, they've also made a positive impact to the careers of future creatives.