Meeting Joel Grimes | Brian Rodgers Jr. South Bend Commercial Advertising & Product Photography | Digital Art That Rocks

Chances are, you've heard of Joel Grimes or the "Joel Grimes Look." And rightfully so, Joel is a pioneer in the photography industry and has created a look that just about everyone has tried to replicate at some point in their career. Joel Grimes is undoubtedly one of the hardest working photographers in our industry today. This is a guy who truly loves what he does for a living. He has had over 30 years of experience working as a commercial photographer and has on created some truly iconic images & worked on major ad campaigns. I was lucky enough to have to opportunity to meet him at a recent seminar in Indianapolis a few months ago. 

Joel's seminar was a full day packed with inspiring stories, photoshop techniques, and marketing advice. He was such as genuine guy. My goal is to be kicking as much ass as Joel does when I'm his age. Even with 30 years in the field, he's continues to try new things,  and pursue his vision as an artist. He's not afraid to explore and push the boundaries of what photography can be. Do you know why he works this hard? Because he loves what he does. Wouldn't the world be a better place, if everyone was doing what they loved for a living? But to get there, you've got to work for it, you've got to put the time into your craft.

Key take aways; Build a body of work consistent with your vision, be persistent, and work your ass off, great things will happen! If you ever get a chance to see one of Joel's seminars, I highly recommend it. You will be inspired to say the least.

Thanks for a great time Joel, it was a pleasure meeting you.


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Brian Rodgers Jr.

Brian Rodgers Jr. is a commercial advertising photographer based in South Bend Indiana. Brian has a wealth of commercial photography experience photographing everything from commercial portraits, RVs, large commercial vehicles, product and food photography, to multi-million dollar mansions. Furthermore, he has created brand images for national companies and his work has been published in various national and international publications including Photoshop User Magazine, Dentaltown Magazine, Incisal Edge Magazine, and the popular web based show "Photography Tips & Tricks" produced by Kelby Media Group to name a few. Brian’s overall body of work demonstrates a real cultivation of skills behind the lens as well as a wide array of cutting edge post production techniques. He provides his clients with exceptional images and ensures customer satisfaction through his relentless work ethic. Brian is not just a photographer, he is an artist. Retouching his own work allows him to deliver a product that reflects his vision as an artist. And his clients are never disappointed in his abilities to produce consistent, compelling images. Fun Fact: He shot his own portrait