Hiring An Architectural Photographer? Here's What To Look For

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Architectural Photographer’s Have Specialized Skills

It’s important to realize that architectural photography is a specialty within the vast profession of commercial photography. With the profession of architectural photography comes a variety of specialized tools, skills and knowledge of the craft. This includes but not limited to; knowledge of industry standard business practices within the architectural community and specialized post production skills to overcome visual obstacles such as exposure blending, advanced compositing and retouching. To put it another way, an architectural photographer will have a completely different set of skills and knowledge than a wedding or wildlife photographer would have.

Identifying Your Architectural Photography Needs

Before you begin looking for an architectural photographer, it’s helpful to first identify your needs. Establishing a shot list and a having an understanding of how the images will be used (the license), will help the photographer define the assignment parameters and develop cost estimates based on your specific needs.


 When making considerations for a shot list, ask yourself these questions:

  • Would you like to highlight any specific concepts, architectural elements, or other features of the space?

  • Are there any areas of the space that might serve you better if avoided?

  • Which areas of the space might illustrate creative problem solving?


Next, consider how will you use the photography as an integrated part of your marketing and advertising strategy:

  • Show the photos to clients via website, portfolio or presentations?

  • Use the photos for RFPs?

  • Digital marketing campaigns?

  • Trade show banners and collateral?

  • Use the photos for in-house reference/documentation?

  • Submit the photos for competitions?

  • Send to editors of trade magazines or books?

  • Use the photos in trade or consumer advertising?

Choosing An Architectural Photographer For Your Next Project   

After identifying your needs, probably one of the most important criteria for finding the right architectural photographer is evaluating the photographer’s website and architectural photography portfolio. The imagery in their portfolio should indicate whether or not they have the skills and experience you’re after. Don’t underestimate the value of the photographer’s style and artistic vision as it’s equally important. You’ll want a style that enhances both your architectural design skills as well as your company's marketing and advertising goals. 

GET THE GUIDE: Commissioning Architectural photography

Ready to learn more? I’ve put together a guide to help you understand the process of hiring an architectural photographer for your next project. Simply fill out the form below to get instant access to the guide: Commissioning Architectural Photography.

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GET THE GUIDE

COMMISSIONING ARCHITECTURAL PHOTOGRAPHY

Brian Rodgers Jr.

Brian Rodgers Jr. is an American Advertising Federation award winning commercial advertising photographer and digital artist based out of South Bend, Indiana. He's the founder and owner of Digital Art That Rocks™ and specializes in product photography and architectural photography with an emphasis on high end retouching and post production.

With an affinity for creative thinking, visual communication and meticulous post-production, Brian has elevated brand visuals for a diverse clientele, partnering with SMBs, advertising agencies and global corporations, to translate ideas into powerful visual narratives. His commitment to aesthetic excellence and the transformative power of high-end commercial retouching has helped define his contribution to the creative industry, empowering clients to showcase their brands with unparalleled clarity and impact.

In addition to working with clients nationwide, Brian has also had the opportunity to travel the country to photograph some amazing architectural projects for architecture firms, museums, exhibit design companies and custom fabrication firms that feature immersive media and experience design.

Brian has provided high end retouching & post-production services to renowned brands like Snickers & Razer. His work has been featured on the cover of numerous publications including Photoshop User Magazine. He’s created a Youtube video on the subject of beverage photography that quickly reached over 1 million views! He’s also developed, produced and delivered high level education through commercially available product photography tutorials. These tutorials not only have a global audience, they've also made a positive impact to the careers of future creatives.

 

Your Path To Better Advertising Photography Starts Here

I get you...You're visiting this website because you have an appreciation for commercial photography with meticulous detail. You want to work with someone who works as hard as you do. In a world full of noise, great work matters more than ever. Digital Art That Rocks™ LLC is committed to providing clients with exceptional imagery, creative vision & technical proficiency.

Hi, I'm Brian Rodgers Jr. a commercial photographer and digital artist based out of South Bend, Indiana. Thank you for visiting the official Digital Art That Rocks™ website and for checking out my latest work. Any business that designs, manufactures and/or sells products and services needs great photography to help sell their brand. Whether you need a product photography services, architectural photography, professional headshots, or video production services, you’ve come to the right place. 

Digital Art That Rocks™ specializes in product photography with an emphasis on high end retouching and post production. This means whether you need clean product shots on white seamless for selling your products on e-commerce sites like Amazon, or you need that next great hero shot for your next digital marketing or advertising campaign, Digital Art That Rocks has you covered. 

If you're an architect or in charge of marketing at an architecture firm, be sure to check out some of my exterior and interior architectural photography in the architecture gallery.